Bad Magician

Marketing tips for a successful booth at your next trade show.

San Francisco trade show magician, Paul Nathan lends you a hand with some simple marketing tips for a success at your next trade show.

Each year over a million companies attend trade shows all over the world. Trade shows are a great forum to introduce new products and services, connect with customers, and network with fellow professionals in your industry.

For most companies there are three goals. Not every company has the same goals but market research is clear, Lead acquisition, branding, and dissemination of a specific message are the big three.


So how do you get leads, get your message out, and build your brand? Many companies hire models to lure people into the booth, some use games, or cash and merchandise in the form of prizes. Each of these techniques offers advantages but there is really one clear winner when it comes to driving traffic to your booth and that is live entertainment.

The best of these, like Magnet Productions, Live Marketing, Comedy Industries, and Paul Nathan Magic specialize in driving traffic to your booth, delivering a memorable message, acquiring and qualifying leads. Each of these companies typically doubles or triples the number of leads produced at a trade show and by pre-qualifying these leads your marketing team is able to convert more of them to sales. 

Check out these articles to find out more about how to get more sales from your trade show booth. Bad Magician is one of the leading trade show presenters in the industry, Click here to contact Bad magician about your next event.

Paul Nathan is a San Francisco trade show magician and presenter with 20 years experience. Paul had produced more than a million leads for dozens of companies resulting in over a hundred million dollars in revenue directly attributed to his marketing expertise. You can find out more about Paul Nathan at:

Paul Nathan the best choice when you are looking for a magician for hire in san francisco.  Trade shows, corporate events, marketing meetings, incentive events, after dinner shows.

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